Ticketmaster apologizes to Congress for Taylor Swift’s ticket sales chaos

Officials of the global ticketing platform, TicketMaster, carried out Tuesday, in front of US Congress They are responsible for the chaos that arose with the introduction of star tickets Taylor Swift On sale last November.

“Over time, we could have done a lot better,” admitted the president of Live Nation Entertainment, Ticketmaster’s parent company.

But he pointed to a shared responsibility in what happened with “bot attacks” that had a significant impact in slowing down the platform’s operations during the sale of tickets to Taylor Swift’s concerts in mid-November.

Many fans of Taylor Swift had complained on social networks about the many defects in the process of issuing tickets for the “Iraz” tour that Taylor Swift will launch on March 18, including long waiting times, electronic malfunctions and a rapid rise in prices.

“total blackout”

This chaotic situation brought back criticism about the dominant position of this giant in the ticket sales sector, which merged in 2010 with the giant “Live Nation” group in the field of entertainment.

Without naming it directly, the singer criticized the giant sales platform in an Instagram post, expressing her displeasure after seeing the “nightmare” that her fans were living through.

Although the pop star did not attend the hearing at Capitol Hill in Washington on Tuesday, senators heard testimony from Clyde Lawrence, the soul singer who has criticized the “total blackout” suffered by artists due to exorbitant fees charged by ticketing platforms.

In addition to selling tickets, Live Nation also owns a large number of concert halls.

“If they wanted, they could charge us $250 for 10 clean wipes, and they did,” the musician said.

Democratic Senator Amy Klobuchar denounced the platform’s policy, saying, “That’s exactly the definition of a monopoly.”

“power window”

“Live Nation is so powerful that it doesn’t need to put pressure on it or make any threats. People simply follow its rules,” said Klobuchar, who also chairs the powerful Senate Legal Committee.

Ticket prices for rock legend Bruce Springsteen’s concerts, some of which were sold for thousands of dollars, sparked a wave of condemnation in early 2022.

A gathering of some Taylor Swift fans appeared in front of the US Congress, on Tuesday, to denounce the policy of the “Tickmaster” platform.

Jennifer Kinder, a 56-year-old lawyer, said the platform “rules the (music) sector in a way that is totally unfair to consumers.”

And in November 2022, this woman from the US state of Texas waited 9 hours on “TicketMaster”, hoping to get a ticket with her daughter and hear Taylor Swift perform songs from her favorite album, “Midnights”.

“I have never succeeded in obtaining any tickets,” said the woman who filed a complaint against the giant platform before the US Congress.

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