Mumbai, India, November 13, 2020 / PRNewswire / – Root Mobile Limited (“Root Mobile”) is listed as a representative vendor among a leading provider of cloud communications platform.Gartner October 2020 Market guide for communication platform As a service “.
According to Gartner, “Communication Platform as a Service (CPaaS) provides cloud-based middleware to application leaders from where they can develop, run, and distribute communications software. CPaaS platforms provide developers with APIs, software development kits ( SDKs), provides Integrated Development Environment (IDEs) and documentation, allowing simplified access to an array of communication tools (voice, SMS, messaging and video). This framework enables developers to build communication solutions – From simple to complex – to run your business better, to enhance the customer experience and to improve the pace of your new products and services market. ”
Gartner is the world’s leading research and advisory company. In its market guide, the company stated that, “Business units need to improve operational efficiency and customer experience. Application leaders should embrace CPaaS as part of this digital journey for foundational CPaaS such as SMS, A2P and Voice, as well as emerging CPaaS such as advanced messaging, biometric security, video, and digital payments. “
According to the Gartner Market Guide, “Adoption of CPaaS business is strong despite epidemic”. “As the organization’s founder CPaaS, their development teams advance rich capabilities such as messaging apps (via WhatsApp as well as WhatsApp and Apple Business Chat), omnichannel, video, enhanced security (eg biometrics) and payments.”
The Market Guide continued, “Legacy SMS and A2P services are leading the 2020 CPaaS market. They are simple to deploy, provide a fast ROI, and easy-to-understand usage such as appointment reminders and service renewals Let’s meet matters. “Many organizations have IT staff members who can take advantage of the CPaaS tool today. Those lacking such skills can hire third-party consultants or SIs to get them up and running.
In the above market guide, “Gartner believes that the CPaaS market is growing in the 33% range, when factoring in global expansion, entry into new CPaaS, emerging communications modules and accelerated user adoption. March 2020, We expect to face a major market correction with COVID-19. However, this improvement never appeared. The market experienced engagement with the airline industry as well as key users such as Uber, Lyft and AirBnB. But this has been compensated with growth: Gig Food Delivery, Healthcare embracing CPaaS video Now physicians are reimbursed by insurance / government for telehealth, education embraces virtual solutions for distance education, and adjacent power Sends emergency alerts to notify customers of cut-offs. “.
With this development Root Mobile added another feather to its cap. Rajdeepkumar Gupta, Managing Director and Group CEO, Root Mobile Said, “We feel honored and honored to be in the Gartner Market Guide for CPaaS, and I offer this success to the entire team of dedicated and highly resourced individuals.” He continued, “The burgeoning digital world and ever-evolving customers have powered Root Mobile, which is exploring new avenues of cloud communications to sustain innovations and continually push boundaries.”
Gartner does not endorse any vendor, product, or service featured in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designations. Gartner’s research publications include the opinions of Gartner’s research and advisory organization and should not be construed as statements of fact. Gartner expresses all warranties, express or implied, regarding this research, including any warranty of merit or fitness for a particular purpose.
About Root Mobile Limited:
Established in 2004, Route Mobile Limited (“RML”) is a cloud communications platform service provider, catering to enterprises, over-the-top (TheMiracleTech) players and mobile network operators (MNOs). RML’s portfolio includes messaging, voice, email, SMS filtering, analytics and monetization solutions. RML has a wide variety of enterprise client bases, including social media companies, banks and financial institutions, e-commerce institutions and travel aggregators. RML is headquartered Mumbai, India With a global presence in Asia Pacific, Middle East, Africa, Europe And North America.
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