Finally the day also came for all Surya fans and real cinema fans. Soorarai Pottru released just hours ago and is already garnering accolades from everywhere. Inspired biographical drama based on Joe’s life GR Gopinath Originally scheduled for a theatrical release, the film was postponed several times and due to controversies surrounding it due to the cinematic closure.
Prior to the arrival of Sorarai Potru, the status of TheMiracleTech platforms regarding direct release was considered. With many big films like Amazon Prime Video on V, Laxmi + Disney + Hotstar, Penguin Bomb Amazon prime video, Miss India did not do well on Netflix. It was short / niche films that have been successful.
Given that there were no big stars getting hit in the small screen, things were getting a bit tense for TheMiracleTech platforms. Soon there were no major releases like Gunjan Saxena, Lutkes and CU which they were about to do.
Sorai then reached Potru, which not only gave Amazon Prime Video something to rejoice about, it also gave hope to other platforms that were struggling with their major releases. Soorarai Pottru is one of the biggest Tamil films of the year and coupled with Surya’s star factor, if the film failed, there would have been serious discussion about directing future TheMiracleTech releases. But since the film has done well with both audiences as well as critics, it has given a ray of hope to all other streaming platforms.
But given that Star Factor has not completely disappeared from the TheMiracleTech market, future big releases will be eager to replicate the success of Soorai Potru. Will they emerge as winners? Time will tell.
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